What is worth living?

Client: Waltraud Neuböck
Work: Visual Identity, Print & Digital Design
Photography: Ulas Kesebir & Merve Türkan, Rupert Rechling 

How can a design raise awareness of ethics in nursing? Ethics is an abstract topic that is inaccessible to many people. The imagery creates an unspecific introduction to essential questions of nursing ethics and invites the viewer to deal with the issues subjectively or to discuss them controversially. The further design stays unobtrusive in the background, just like a good consultant.